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TONI GIMENO
Hello, I am Toni Gimeno, creator of the Inbound Recruiting methodology, Consultant and Trainer of Employer Branding, Talent Attraction and Professional Brand
I collaborate and train HR teams to apply Digital Marketing and Inbound Recruiting strategies to attract and fall in love with the best talent.
SUMMARY OF TRAINING
How long does it last?
There will be 4 sessions of 2.30h, on separate days, which we will schedule when it best suits your schedule.
When will I see results?
They are super practical trainings, where we will implement everything we see so that you have results from day one.
How much?
If you want to request a quote for your equipment, get in touch with us and we will give you all the details without obligation. Bonus by FUNDAE.
What modality is it?
Live online training through Zoom.
There is also the possibility of doing some of the sessions in person.
Live online training through Zoom.
There is also the possibility of doing some of the sessions in person.
A LITTLE OF MY PROFESSIONAL CAREER
I started in the world of Human Resources and Marketing as a Digital Marketing intern at a technology selection consultancy called SNTalent, specialized in recruiting on social networks, when people still said that LinkedIn was not useful for recruiting.
I was one of the founders of Talent Clue, one of the main recruitment software in Spain, where I was leading the entire Marketing, Sales strategy and the Employer Branding and Onboarding part of the product.
In less than two years we managed to be one of the reference companies in the world of Recruitment, both in Spain and in Latin America, thanks to our Inbound Marketing strategy, conducting numerous webinars and ebooks and we were the first HubSpot success story in Spain .
My passion for Marketing, technology and people, led me to create a recruiting methodology, which I called Inbound Recruiting, where the candidate / employee is put at the center and helps companies to work on their employer brand (Employer Branding ) and its value proposition to the employee, to help companies be more effective in attracting talent.
In Talent Clue I helped more than 500 companies such as McDonald's, PepeJeans, Accenture, Volkswagen, Wurth, Telepizza, Securitas Direct, Iberdrola or Decathlon, to be more effective in attracting talent, to improve their Employer Branding and to implement software to automate all your processes.
Later I undertook again On my own, as an Inbound Recruiting consultant and trainer, and I have been implementing this methodology in companies such as Adecco, Amazon, CaixaBank, Spring Professional, Majorel (Arvato), L'Oreal, Primark, Salsa, Sanofi or Streamloots, allowing them to increase the number of registered candidates and their adaptation to the position and reduce the duration of the selection processes, while working on their Employer Branding.
And I have been lucky enough to be able to train on how to be more effective attracting talent to more than 6000 HR professionals and I have given more than 100 conferences and workshops on Inbound Recruiting and Employer Branding in several countries such as Spain, Portugal, Peru, Ecuador and Colombia.
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THE HISTORY OF INBOUND RECRUITING
All companies want to attract and hire more candidates, faster: they want to fill their vacancies with the best candidates, at the lowest cost and time possible. The problem is that there is a lag between what companies and Human Resources Departments want and the way they recruit and hire talent.
In 2013, we created Talent Clue with the idea of giving recruiters of all companies a tool to do their jobs better and automate tasks that add little value and waste a lot of time.
As more and more recruiters adopted the tool, we realized that now, we were saving them a lot of time, but that the techniques they used to attract the best talent and hire it were very ineffective.
THE ORIGIN OF THE INBOUND RECRUITING METHODOLOGY
At Talent Clue we were pioneers in Europe in implementing the methodology called Inbound Marketing. This methodology is based on making Marketing and Sales processes much more human. This is how we got our customers and followers to fall in love with our brand and get to know our software.
Eureka! It was then that we saw that companies should do the same with their candidates and employees.
Until now, most companies had only two options to get candidates:
1. Publish the offers in the maximum number of job portals
2. Search for candidates on Social Networks and contact them cold
These strategies no longer worked. People no longer review offers on portals and are less reactive to cold emails.
So we studied what the best technology companies, benchmark startups and large corporations were doing, and we realized that they effectively applied Inbound Marketing strategies to attract candidates.
COMPANIES THAT HAVE TRUSTED ME
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SUMMARY OF TRAINING
How long does it last?
There will be 4 sessions of 2.30h, on separate days, which we will schedule when it best suits your schedule.
When will I see results?
They are super practical trainings, where we will implement everything we see so that you have results from day one.
How much?
If you want to request a quote for your equipment, get in touch with us and we will give you all the details without obligation. Bonus by FUNDAE.
What modality is it?
Live online training through Zoom.
There is also the possibility of doing some of the sessions in person.
Live online training through Zoom.
There is also the possibility of doing some of the sessions in person.
HOW WILL YOUR WORK IMPROVE?
✔ Multiply your registrations: more candidates registered in your offers.
✔ Increase the ratio of suitability of the candidate to the position.
✔ It shortens the duration of the selection processes, increasing the effectiveness of the actions.
✔ Reduce turnover: increase permanence and decrease turnover of people.
✔ It reduces costs: publication, long processes and selection processes by rotation.
✔ Enhance commitment, empowerment and responsibility.
✔ Employee Advocacy: when workers become brand ambassadors.
✔ Value proposition: improve the EVP of the organization.
✔ Employer Branding: build an attractive and differentiated identity in the labor market.
MORE TRAININGS
TALENT ATTRACTION COURSE
Learn to create your talent attraction strategy step by step, with which you will be able to attract the right talent for your company by offering a TOP candidate experience!
INBOUND RECRUITING CERTIFICATION
Get certified and learn how to design and implement an Inbound Recruiting strategy in your company, to attract more qualified candidates in a much more efficient way and putting people at the center.
SUCCESS STORIES
I am very happy with the results obtained after applying the small changes proposed in the training, and I say small because as an independent everything is free and low cost.
Toni knew how to advise me and give me options that fit my situation.
I HAVE REDUCED THE HIRING TIME BY 5 DAYS, given the number of candidates who apply.
Also, go from closing 1 position every 45 days, to closing 3, ONLY THE MASTER HAS BEEN PAID!🙌
Lisette Dasie | HR Consultant and IT Recruiter
MORE TRAININGS
TALENT ATTRACTION COURSE
Learn to create your talent attraction strategy step by step, with which you will be able to attract the right talent for your company by offering a TOP candidate experience!
INBOUND RECRUITING CERTIFICATION
Get certified and learn how to design and implement an Inbound Recruiting strategy in your company, to attract more qualified candidates in a much more efficient way and putting people at the center.